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SEO, or Search Engine Optimization, is a collective term for all processes that contribute to the organic high score of a web page in search …
Google Shopping is the most popular paid job search option for online shopping. Although Google Shopping campaigns also follow the Pay-Per-Click (PPC) model, it differs …
Many companies spend thousands of dollars a month on Google Ads (AdWords), but what do they actually get in return? As an (online) marketer, you …
If you are convinced about the added value of advertising on Facebook and if you know the costs of advertising on Facebook now it’s …
A while ago I put my website online. But when I search in Google my pages won’t be found. The meaning of this kind of …
You can use different marketing communication channels to take your users and conversion volumes to the next level. Own channels These include your website (direct …
Although LinkedIn is the best social network for B2B companies to network and is very effective in generating leads, chances are you don’t always have …
The time when you mainly inspired by Instagram is over! With the new ‘shopping function’, you can also seduce your followers to make a purchase. …
You may well get lost in the wonderful world of search engine marketing. Google – but also Bing! – turns out to be a mysterious …
Hidden AdWords features During the course of your AdWords campaign, you will collect a lot of interesting and useful data. Most of the data can …
More than 61% of the people who search for something via Google click on an organic result. More than half of them click on one …
It’s clear: we now use a lot of smartphones and tablets to surf the internet. So you have to make sure that your website looks …
Keywords. Conversion. User experience. Search engine optimization. What do all these words have in common? They all have to do with attracting and converting your …
As an entrepreneur, you probably already have enough task lists and things that require your attention. It can be a challenge to find time and …
There are many companies/people who suffer from Google penalties. People report that they have not only fallen in organic results but that their AdWords accounts …
51% of marketers do not engage in conversion optimization. CRO is often associated with an expensive and time-consuming process, but it certainly does not appear …
Do you want to start with Google Adwords but don’t know where to start? After reading this article you will know the basics of Google …
Outreach is a great way for a company to reach many customers and inform them about upcoming sales, changes or new products. One of the …
Nowadays the brand is becoming important not only for business but also for people (consumers), but it takes a lot of time and knowledge to …
More relevant sales leads! That’s the goal. At least when we’re talking about bringing in new business in the B2B sector. Cold calling or just …
The difference between AdWords and AdSense lies in their usability – AdWords allows you to promote your product (goods or services) on Google search result …
There’s a lot to a successful business Facebook strategy. As an administrator, you often have multiple pages (all with one or more advertising accounts) under …
Do you want to start advertising on Facebook, but you don’t know exactly how? I would like to help you get off to a good …